<h3 style="text-align: center;"><b><i>“Fail To Prepare Is Preparing To Fail”</i></b></h3>
<span style="font-weight: 400;">A lack of preparation on both sides can be the downfall of achieving the SMART goal/s, even with all the ‘why’ questions answered and accountability being addressed. So both you and your client need to be prepared with all the things you will need in advance to be ready for any pitfalls along the way. This also allows YOU to set up a appropriate level of expectation in terms of what YOU will do and what THEY will do as part of this professional contract/agreement.</span>

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<h3><b>1. Get Clients To Keep A Diary </b></h3>
<span style="font-weight: 400;">While this sounds like your job, ie your the trainer so you plan the schedule, right?</span>

<span style="font-weight: 400;">Well yes BUT the client already does a food diary...GREAT! </span>

<span style="font-weight: 400;">They can add in additionally, to their part of the agreement:</span>

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<span style="font-weight: 400;">Sleep Pattern - Hrs plus quality</span>

<span style="font-weight: 400;">Energy Levels Rate Perceived (RP) 0/10</span>

<span style="font-weight: 400;">Food &amp; Drink detailed - Volume, type, frequency</span>

<span style="font-weight: 400;">Exercise Including Intensity Rate of Perceived of Exertion (RPE)</span>

<span style="font-weight: 400;">Mental State/Stress Level - RP 0/10</span>

<span style="font-weight: 400;">Physical Aches/Niggles - (0= No pain/10=Having your arms ripped off) 0/10</span>

<span style="font-weight: 400;">ANYTHING that affects them physically/mentally each day</span>

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<span style="font-weight: 400;">This extensive information gathering only needs to be collated for a couple of weeks (if they find it hard) to tell the story of what might be interfering with success. If it can be continued then do encourage it.</span>

<span style="font-weight: 400;">TOGETHER you can analyse and calculate behaviours how they felt about everything that might influence it. This, done well, can be dramatic!</span>

<span style="font-weight: 400;">It often highlights things that you/they maybe never even have considered or noticed. It heightens awareness about behaviour and allows you both to work on a strategy what works for the CLIENT.</span>

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<span style="font-weight: 400;">Why not buy them a diary (see Daily Greatness options for a good starting point and maybe as a gift for all new clients who sign up this week - see what I did there?) to get them started and motivated with additional personalised comments written in by you prior to passing it on. </span>

<span style="font-weight: 400;">What a great start to this relationship - you have shown your commitment to them by buying them a gift (which doubles up as a sales tool) and this makes them more motivated to reciprocate by doing what you ask.</span>

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<span style="font-weight: 400;">We humans do feel a desire to please others and to be liked so use this behaviour and praise the client at each opportunity. </span>
<h3><b>2. Small Gifts For Clients To Keep Them Focused</b></h3>
<span style="font-weight: 400;">Clearly many of you will be working from gyms but it might be worth considering additional investments into low cost equipment, again maybe as gifts or prizes, to also motivate your client. Buy a 30 meter roll of resistance tubing and cut it into 1 meter lengths for ‘giveaways’ to encourage clients to maybe do their exercises at work or even if they cant get to the gym or just don’t like gyms! Yup some people don’t!</span>

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<span style="font-weight: 400;">Lacrosse balls, or even tennis balls, to roll into muscles having been educated properly how by you, to keep them moving more freely. Foam rollers could be another great tool that when they see it on their lounge floor by the TV it reminds them of you and all you are doing for them. Seeing their equipment is a trigger to do their homework and keep moving or move more.</span>

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<h3><b>3. Use Clothing To Create A Community</b></h3>
<span style="font-weight: 400;">This is an amazing opportunity to advertise while creating YOUR community of fans proud to work with you. Personalised branded T shirts with your business name on. Have an interesting design that is conversation starter so your own fans have an opening to tell others just how amazing you are. </span>

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<span style="font-weight: 400;">Using your logo, branding and images that relate to you brand add interesting wording...</span>

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<span style="font-weight: 400;">“</span><i><span style="font-weight: 400;">Rach helped my hips move!</span></i><span style="font-weight: 400;">” ;)</span>

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<h3><b>4. Communication… Even A Text!</b></h3>
<span style="font-weight: 400;">The Biggest Excuse You Hear….Time</span>

<span style="font-weight: 400;">This is HUUUUUGE </span>

&nbsp;

<span style="font-weight: 400;">If your client is going to bale on you there is a good chance it is down to time. </span>

<span style="font-weight: 400;">Too busy, kids, work, shattered, just no time. </span>

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<span style="font-weight: 400;">Rubbish!</span>

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<span style="font-weight: 400;">Because right up front you will be setting up the expectation to the point where you KNOW exactly what their routine is so you can judge a genuine time issue and….</span>

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<span style="font-weight: 400;">Text regularly - set this up in advance and tell them you will do this</span>

<span style="font-weight: 400;">How will you check they are doing their bit?</span>

<span style="font-weight: 400;">What tools apps could you use?</span>

<span style="font-weight: 400;">Ensure its client friendly in terms easily fitting into their routine</span>

<span style="font-weight: 400;">Information/resources that are accessible even without you </span>

<span style="font-weight: 400;">Success is paramount, not simply being with you </span>

<span style="font-weight: 400;">Give client tools </span>

<span style="font-weight: 400;">Give client all they need to feel successful</span>

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<span style="font-weight: 400;">When you are discussing and asking the WHY questions with your client, you should have set up a pain trigger that you can remind them of when they try to use time as an excuse.  </span>

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<i><span style="font-weight: 400;">*Now at this point it should go without saying but I must mention that if they suffer a bereavement or something similar we need to know when to back off in terms of driving them about goals. We must be compassionate too. </span></i>

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<b>Behaviour Change Is Just Like Marketing</b>

&nbsp;

<span style="font-weight: 400;">You maybe able to see how a lot of what we are discussing here feels similar to sales/marketing.</span>

<span style="font-weight: 400;">This is absolutely right, because you are ‘selling/marketing’ results through supporting behaviour change. </span>

<span style="font-weight: 400;">So you will see how many of the motivators are also great marketing tools, right? </span>

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https://youtu.be/AgEcJN2Rras

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<b><i>Next time ‘Listening To, AND HEARING, Your Inner Dialogue’</i></b>

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<hr />

<h2></h2>
<h2 style="text-align: center;">Would You Like To Be Able To Reduce Your Clients Risk Of Injury, &amp; Help Them Get Even Better Results?</h2>
<h3 style="text-align: center;">Want to be able to help your clients move better, move more freely and get even better results on their programmes?</h3>
<p style="text-align: center;">Then <a href="https://biomechanicseducation.clickfunnels.com/biomechanics-coach-split" target="_blank" rel="noopener">click here to find out more about our Biomechanics Coach Diploma</a> and how it could help you become an even better personal trainer.</p>
<p style="text-align: center;">Not ready to jump on the full diploma? Then come along to one of our 1 day workshops. <a href="https://biomechanicseducation.clickfunnels.com/biomechanics-coach-split">You will LOVE this day, want more information on these, simply click fill in the info and just let us know you want more information about the </a>1 day workshops.</p>
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