<h1>And Why It's Your Job As A Coach To Make Sure They Don't</h1>
<h2><span style="font-weight: 400;">New Year, New You….</span></h2>
<span style="font-weight: 400;">That phrase will be plastered everywhere. Every gym, personal trainer, nutrition coach, everyone talks about it. Maybe I have even been heard saying it!!! </span>

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<span style="font-weight: 400;">The new year feels like a great time to start fresh, doesn’t it!</span>

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<span style="font-weight: 400;">But when it comes to health and fitness we all know the trend…</span>

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<span style="font-weight: 400;">The gyms get super busy for 3 weeks and then…</span>

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<span style="font-weight: 400;">…….NOTHING……..</span>

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<span style="font-weight: 400;">It’s back to normal.</span>

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<span style="font-weight: 400;">Why do people with such great intentions just disappear after a few weeks?</span>

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<span style="font-weight: 400;">So many of them will literally NOT step back into that gym again for the year… even though they PAY their membership fees.</span>

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<span style="font-weight: 400;">So….and listen carefully…. I believe it’s </span><i><span style="font-weight: 400;">our responsibility as coaches</span></i><span style="font-weight: 400;"> to make sure this doesn’t happen</span>

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<span style="font-weight: 400;">Why Do People Stop?</span>

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<ol>
 	<li style="font-weight: 400;"><span style="font-weight: 400;"><strong>Too Fast, Too Soon</strong> - go full throttle in every session, ache for 6 days after and think this sucks… because it does. The goal isn’t to not be able to walk!!</span></li>
 	<li style="font-weight: 400;"><span style="font-weight: 400;"><strong>They Get injured</strong>… they haven’t worked out for 5 years, but workout as if they are an elite athlete…. Of course there is a chance they might break...</span></li>
 	<li style="font-weight: 400;"><span style="font-weight: 400;"><strong>21 sessions in 21 days</strong>…. Even if they achieve it….they think…</span><i><span style="font-weight: 400;"> I can’t keep this up I don’t have the time</span></i><span style="font-weight: 400;">. I agree… you don’t need to workout 14 hours a week, but that’s what they do… it’s unrealistic</span></li>
 	<li style="font-weight: 400;"><span style="font-weight: 400;"><strong>Too Strict on Nutrition</strong> - on top of the crazy intense workouts, they then decide to go full vegan… having watched Game Changers on Netflix, having eaten only meat and no veg since they can remember, they then spend 7 hours a day cooking and preparing their meals. They manage it for 3 weeks and then think…. Screw this I don’t have the time or energy for this. </span></li>
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<span style="font-weight: 400;">Because what they do is soooo unrealistic for long term lifestyle change, they give up.</span>

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<h2><b>What Can We The Coach/Personal Trainer Do?</b></h2>
<span style="font-weight: 400;">Well why is it our responsibility and what can we do?</span>

<span style="font-weight: 400;">THIS is precisely our job to make sure as many of those people continue these healthy habits forever….</span>

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<span style="font-weight: 400;">….Ok so how do we do it?</span>

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<h3><b>Educate</b></h3>
<span style="font-weight: 400;">Everyone that steps foot in your gym, new members, new pt clients, give them information that will actually help them get results. Give it for FREE! </span>

<span style="font-weight: 400;">By the way…. If you are a PT in a gym with loads of other PTs … what a way to stand out. There’s no catch, no email handed over, just great info given in welcome packs, or handed out to members. Who are they going to come and see if they decide they need some extra support?</span>

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<h3><b>Give Them ONE Thing</b></h3>
<span style="font-weight: 400;">Instead of giving them 700 things to do… give them ONE thing.</span>

<span style="font-weight: 400;">What’s the ONE thing that’s going to help that person get results in the next few weeks. One thing that is manageable, that is realistic.</span>

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<h3><b>Set the expectations early on</b></h3>
<span style="font-weight: 400;">If they think they are going to lose 6 stone in the next 3 weeks and you don’t tell them that’s not possible, or safe to try. You are setting them up to fail. Because when they don’t do it, they won’t be pleased by the 6 pounds they lost, they’ll be gutted it wasn’t more.</span>
<h3><b>Support &amp; Accountability</b></h3>
<span style="font-weight: 400;">If you want people to continue long term, you need to check in with them regularly. Hold them accountable to their goals. Again trust me on this… not only will this help them achieve their goals, but they’ll actually be amazed that someone cares about them, someone actually listens to them.</span>

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<h3><b>Bonus… Build A Community</b></h3>
<span style="font-weight: 400;">Bring people together who are on a similar journey, and they will support and motivate each other. Facebook groups are such an easy way to do this. Invite your clients and anyone who wants support to your group.</span>

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And by the way, if you do these things, if you give people small, manageable changes to make, guess what.... In a years time, not only are they still going, but they really could be a "New You"... it just took a bit of time and patience to get there, but the important things is that they do.

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<h3><strong>What's Next For You?</strong></h3>
I hope that as a coach you have set yourself some goals this year for own personal development. Continuing development is essential to be able to continue to serve our clients to the highest level, don't you agree?

It would be great to see you on our diploma or one of ours workshops, so if you would like to find out more about the <a href="https://biomechanicseducation.clickfunnels.com/biomechanics-coach-l4-low-back25799549">Biomechanics Coach Diploma, then click here</a>, enter your details and let’s get on a call to see if its right for you. Or if you would like to dip your toe in and start with a <a href="https://www.biomechanicseducation.com/product/intrinsic-biomechanics-taster/">1-day workshop you can check those out by clicking here</a>.

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