<span style="font-weight: 400;">Ok so you have got the goals set, the mindset pieces in place, you have ideas on how to stay motivated….now what?</span>

<span style="font-weight: 400;">So we now need to really start planning, gathering information and looking at our information sources. </span>

<span style="font-weight: 400;">Now the research begins…</span>

<span style="font-weight: 400;">Getting fully immersed into the subjects required to be in a position to pass on information to your clients is so important. In fact, we have a responsibility to them since they are PAYING for this information and your knowledge. So we MUST be sure the information we are passing on is sound. </span>

&nbsp;

<span style="font-weight: 400;">Become informed by understanding it and living it and your clients are more likely to hit their goals.</span>

&nbsp;

<span style="font-weight: 400;">How do we do this?</span>

&nbsp;

<span style="font-weight: 400;">Through education, research and the right resources...</span>

(You can either watch the video, or if you prefer reading then you can carry on reading below)

https://youtu.be/33nYy-rpdmw

&nbsp;

&nbsp;
<h3><b>Start With Education</b></h3>
&nbsp;

<span style="font-weight: 400;">Now education is my passion but what is it exactly?</span>

&nbsp;

<span style="font-weight: 400;">From the Oxford Dictionary: </span>

<span style="font-weight: 400;">education</span>

<i><span style="font-weight: 400;">noun</span></i>
<ol>
 	<li style="font-weight: 400;"><span style="font-weight: 400;">the process of receiving or giving systematic instruction, especially at a school or university.</span></li>
 	<li style="font-weight: 400;"><span style="font-weight: 400;">"a course of education"</span></li>
 	<li style="font-weight: 400;"><span style="font-weight: 400;">an enlightening experience.</span></li>
</ol>
&nbsp;

<span style="font-weight: 400;">Education that has an impact is not simply telling people information or what you know or a fact, it is giving the listener, learner a point of reference. Without a point of reference how can they see this fact from their perspective since we all see the world differently? We each need something to relate it or anchor it onto that resonates with our own way of thinking or seeing things, something intrinsic to us. Now, this could be the use of a specific kind of resource to help a certain type of learner or it could be offering examples in relation to a specific goal, in the example of a client.</span>

&nbsp;

<span style="font-weight: 400;">BUT </span>

&nbsp;

<span style="font-weight: 400;">How do YOU know your information is right? </span>

&nbsp;

<span style="font-weight: 400;">Educating ourselves is clearly vital in terms of understanding options, risks and also finding out the truth about what we read or are told. However, we also need to consider our role as teachers when it comes to educating our clients about what they need to know. This can help with motivation as well as giving or clients clarity in what to expect and thus a higher chance of success. </span>

&nbsp;

<span style="font-weight: 400;">The fear of the unknown or a distorted idea of what might be required to achieve a new behaviour can be a big reason for a client failing early on. </span>

<span style="font-weight: 400;">However all this said we are all more and more aware, I think, that there are those out there who will use their power of influence to affect our behaviour. </span>

&nbsp;

<span style="font-weight: 400;">Politicians, supermarket promotions and TV adverts are all good examples of organisations, people and companies that will be doing all they can to generate a specific kind of behaviour from us. </span>

&nbsp;

<span style="font-weight: 400;">What we need to do is research...</span>

&nbsp;
<h3><b>Where Can You Research To Help Create Your Plan?</b></h3>
&nbsp;

<span style="font-weight: 400;">Research is also something we should do to make sure the education we pass on or learn ourselves is valid and reliable. There are many ways to do research;</span>

&nbsp;

<span style="font-weight: 400;">Books/audiobooks</span>

<span style="font-weight: 400;">TV</span>

<span style="font-weight: 400;">Internet</span>

<span style="font-weight: 400;">Colleagues</span>

<span style="font-weight: 400;">Websites</span>

<span style="font-weight: 400;">Magazines/Newspapers</span>

<span style="font-weight: 400;">Events</span>

<span style="font-weight: 400;">College/University</span>

<span style="font-weight: 400;">Meetings</span>

<span style="font-weight: 400;">Focus groups</span>

<span style="font-weight: 400;">Observations</span>

<span style="font-weight: 400;">Laboratories</span>

<span style="font-weight: 400;">And more</span>

&nbsp;

<span style="font-weight: 400;">The really tricky part is finding good, high quality resources that will be giving us reliable and valid information rather than simply creating language that makes us believe something that just isn’t true.</span>

&nbsp;
<h3><b>How To Find Reliable Resources To Help You Plan</b></h3>
&nbsp;

<span style="font-weight: 400;">We must understand how to differentiate good resources from bad ones. This can be a challenge but using common sense and following up on where the source of the information has come from will contribute to confidence.</span>

&nbsp;

<span style="font-weight: 400;">For example good sources will be very open about their content and access to it. Good education companies are accredited by governing bodies, sound research papers will be validated by a university or peer reviewed, politicians that are honest…..ahem let’s just leave that one there. Books should have the authors details to further research their integrity etc.</span>

&nbsp;

<span style="font-weight: 400;">Now there is still room for ambiguity on sound resources since some come from very large companies who can afford to do their own research and then manage to make the numbers LOOK good by paying for the study to be done in such a way to look good in their favour. Look at the large sugary drinks companies who a worth billions and their adverts show happy healthy, slim attractive actors creating a feeling in you to buy their drinks. </span>

&nbsp;

<span style="font-weight: 400;">So common sense is also a huge player in this BUT the more articles you read and the more information you gather the more reliable it should be.</span>

&nbsp;

<span style="font-weight: 400;">Sadly there are also some really smart people out there using their power of influence to take advantage of ‘admirers’ so what out for those charmers. </span>

&nbsp;

<span style="font-weight: 400;">Challenge Everything, use your Critical Thinking Skills</span>

&nbsp;

<span style="font-weight: 400;">So c’mon get out there, dive into the learning cycle, do your research, learn, grow and gather data and then implement - in fact take action right NOW!</span>

&nbsp;

<b><i>Next time - Paradigm Shifting &amp; Context</i></b>

&nbsp;

&nbsp;

<hr />

<h2></h2>
<h2 style="text-align: center;">Would You Like To Be Able To Reduce Your Clients Risk Of Injury, &amp; Help Them Get Even Better Results?</h2>
<h3 style="text-align: center;">Want to be able to help your clients move better, move more freely and get even better results on their programmes?</h3>
<p style="text-align: center;">Then <a href="https://biomechanicseducation.clickfunnels.com/biomechanics-coach-split" target="_blank" rel="noopener">click here to find out more about our Biomechanics Coach Diploma</a> and how it could help you become an even better personal trainer.</p>
<p style="text-align: center;">Not ready to jump on the full diploma? Then come along to one of our 1 day workshops. <a href="https://biomechanicseducation.clickfunnels.com/biomechanics-coach-split">You will LOVE this day, want more information on these, simply click fill in the info and just let us know you want more information about the </a>1 day workshops.</p>
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